Social Media Management & Content Creation
I manage social media with a 360° approach — from content planning and creative production to publishing and real-time analytics. I work with tools like Airtable, Monday.com, and Canva to structure content calendars and develop ideas aligned with brand goals.

As a designer, I produce original visuals, edit photos, and create short-form videos using tools like Adobe Creative Suite, CapCut, and Filmora. My work adapts continuously to the performance metrics I track through Metricool, Semrush, and Google Analytics, ensuring that every piece of content is both creative and results-driven.


I understand the technical nuances of each platform — from mobile-first formats to platform-specific tones — and tailor every message to fit naturally across feeds, stories, reels, or video ads. I also create and manage ad campaigns focused on engagement, lead generation, or sales, depending on the project objectives.


This integrated approach allows me to stay responsive to audience behavior, optimize strategies in real time, and deliver content that connects and performs.
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